HoReCa equipment supplier
Fresco Expert is one of the pioneers in the romanian and european HoReCa industry. It is recognised as one of the biggest suppliers of professional horeca equipments developing a national distribution network for their products and services.
Marketing Strategy & Budgeting
For our partner we have developed a personalized marketing strategy for both online and offline segments. We checked a great content distribution covering the major channels.
We covered the planning and execution for Search Engine Optimization starting with a complex keyword research and a competitor analysis, covering both on page and off page optimization up to developing a strategic link building. In terms of results we managed to reach a growth of 21 positions on SERP for the 3 of the market major keywords.
We have developed a proper calendar of content starting with the communication style and design of the posts. We have also included a gamification strategy based on their promotions in order to register a growth in the conversion rate optimization. We managed to have an organic growth of 400% in terms of page followers.
WordPress & Magento maintenance
Even if we did not were in involved in the initial development, we are managing and solving all the possible issues with Fresco’s platforms.